Advantages

Good for the store...

When a store manager such as Klaus Lenk organizes his next marketing campaign
with the MEHRKANAL Brand Management Solution, he actively supports
the success of your brand.

Free choice of marketing measures
In local marketing, store employees gain professional results in no time -
thanks to predefined contents and automated implementation!
The MEHRKANAL Brand Management Solution guarantees
a consistent brand appearance across all communication channels.
At the same time, the right choice of communication measures increases
its effect. Wasted coverage is a thing of the past.

Ready for use
You don't need any prior knowledge to operate the system.
Your employees will immediately know how to create
marketing campaigns - fast, flexible and customized. And for
your store this means, any employee and the store manager
especially, can focus on their work. Operational procedures
for local marketing measures will be faster and more efficient.

Transparent budget
Store employees will always be able to keep track of the costs.
The MEHRKANAL Brand Management Solution displays all
costs and automatically calculates promotion allowances or
discounts.

... and even better for the headquarters.

A strong brand
Your brand's corporate design will be transmitted
via all communication channels.

More attractive stores
With the MEHRKANAL Brand Management Solution your stores
can individually and precisely
respond to the needs of different target groups.
Moreover, they can react to local competitors' activities
quickly and professionally. Personalized measures for
customer loyalty such as for example print mailings
make the stores more attractive as well.

More efficient processes
In just a few steps your stores can launch a marketing campaign in no time while employees remain available for the actual course of business.

Comprehensive controlling
The MEHRKANAL Brand Management Solution includes powerful controlling tools that help you analyze the costs and the success of any locally-led marketing campaign. Promotion allowances or special conditions are automatically taken into consideration.

The MEHRKANAL Brand Management Solution keeps your brand strong, makes your stores more attractive and improves the efficiency of your stores' infrastructure.